Advanced Marketing

The classes were not very engaging. The professor mainly focused on explaining the frameworks and tools used in marketing to develop campaigns, which felt limited in terms of interactive learning. There are asynchronous sessions as well, but these are extremely boring and hard to stay focused on. The slides from the asynchronous sessions will help you study for the exam. The course includes two case studies at the beginning of the semester, a group project, and a final exam. The group project is very demanding and requires a lot of time, discipline, and coordination. Be aware that peer...

The group project is heavy but grades are good! The exam is really triggering in my opinion. If you participate in class you can earn an extra point.