Postgraduate Programme in Marketing Intelligence courses
About PGMI: admission, outcomes and more1st year · Fall
Marketing Strategy and Innovation
EIM
5.0 (1)
Light
Digital Marketing & E-Commerce
MDCE
3.0 (1)
Light
Brand Management
GM
Data Science for Marketing
CDMOptional
5.0 (1)
Moderate
Business Process Management
GPNOptional
5.0 (1)
Moderate
Descriptive Analytics in Marketing
MADMOptional
1.0 (1)
Moderate
Social Network Analysis
ARSOptional
Business Intelligence I
BI-IOptional
Experimental Design
DEOptional
Digital Analytics
MADOptional
1st year · Spring
Consumer Behavior Insights
CC
5.0 (1)
Light
Market Research
EM
5.0 (1)
Moderate
Marketing Engineering and Analytics
MAEM
4.0 (1)
Moderate
Machine Learning in Marketing
AAMOptional
3.0 (1)
Moderate
Big Data for Marketing
BDMOptional
3.0 (1)
Moderate
Business Intelligence II
BI-IIOptional
Customer Relationship Management Systems
CRMSOptional
Generative AI Applied to Marketing
IGAMOptional
Leadership and People Management
LGPOptional
Predictive Analytics in Marketing
MAPMOptional
Social Media Analytics
MARSOptional
Search Engine Optimization
OMPOptional
Process Mining Powered By Nokia
PMPBNOptional
UX Research
UROptional
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